dcsimg

E-Commerce Majors Guide


Table of Contents

What Does it Mean to Study E-Commerce?

A college degree in e-commerce provides the unique and valuable combination of a business and marketing education with the constantly shifting technology and principles of electronic retailing.

The rise of electronic business has changed the way traditional firms operate and structure their organizations. E-commerce operations can exist as stand-alone businesses or serve as tools for traditional merchandisers to compete by providing innovative ways to reach customers. The dynamics of e-business require that companies learn to compete in innovative ways, and have opened the doors to global businesses.

E-Commerce College Degrees

The business degree in e-commerce major combines economic principles with software applications to help you use the Internet to create business opportunities. You may find yourself working within an online existing business or as an entrepreneur for your own e-marketing venture. Your job roles can include market research, product buying decisions, and Web design or maintenance.

Business Administration With An E Commerce Concentration

Internet marketing employs a new set of business strategies, so your e-business degree program needs to reflect these changes. A standard e-commerce degree has two areas of study. The business side can include management, organization behavior, critical thinking, research and evaluation, financial analysis, and marketing. Technology courses should include business system development, project planning, operating systems, programming, databases, networks and telecommunications, the Internet and Web, and e-business.

There are exciting opportunities at scrappy start-ups as well as more established, conservative companies that are branching out online. A well-rounded, multidisciplinary background keeps you competitive and helps with your career advancement. Your business and technical education, along with your creative thinking and understanding of consumer behavior is a great package to offer potential employers.

By its very nature, e-commerce is dynamic - constantly changing and evolving. Almost one-third of real economic growth since 1995 has been attributed to Internet sales. This is one profession where you'll need to be aware of the newest trends; of what other e-retailers are doing; and how your product and service compares. It's a very visual way of reaching your users. Your site needs to be attractive, informative, easy to navigate, and fast--or you'll lose your potential customer.

Types of E-Commerce Degrees

Career education in e-commerce is relatively new. Traditionally, professionals have relied on their marketing or retail credentials and career backgrounds to enter the field. Online college courses in e-business allow students to do both: learning time-honored business principles and cutting-edge technology while getting work experience, perhaps in a related field.

Associate Degrees in E-Commerce

A bachelor's degree is the recognized minimum for any business graduate, but if you're anxious to get into the workforce, you might choose to begin your education with an associate degree in ecommerce. Students in these programs learn the basics of business, management, and marketing with an introduction to computer fundamentals, including trade terminology, and software and hardware selections. From this you can pick up the principles of Internet marketing strategies, transaction security, and profit projections for e-commerce ventures. You may also learn about the basics of web site design and development, and the new legal and ethical issues that pertain to multimedia use, copyrights, and privacy concerns.

Browse associate degree programs in e-commerce.

Bachelor's Degrees in E-Commerce

At the bachelor's level, you'll build on your previous business experience by developing knowledge of the latest software and ecommerce technology. Coursework generally includes an opportunity to examine real life e-business case studies, work on online team projects, improve your Internet proficiency with web-based problem solving, and get a closer look into systems integration, networks, and telecommunications in e-commerce. Online college classes in ecommerce management are becoming increasingly popular as students seek to build educational and work experience at the same time.

With a bachelor's degree, you'll have the skills to be a valuable part of project planning, programming, and marketing teams within this new way of doing business.

Browse bachelor's degree programs in e-commerce.

Undergraduate Certificates in E-Commerce

An undergraduate certificate in e-commerce management enables non-IT managers, project team members, and other employees working on e-commerce projects to upgrade their skills, developing the practical knowledge necessary to organize the e-commerce effort within the company. The e-commerce management certificate program prepares managers to develop strategy, and focus on organizational structure, control systems, customer service infra-structure, and manage teams for e-commerce initiatives.

Browse certificate programs in e-commerce.

What Can You Do With a College Major in E-Commerce?

Career paths in e-commerce often mimic traditional profit-making fields - the only distinction is that transactions are done primarily online. Your client base may be faceless; your interaction and ability to draw on personal feedback from customers will be limited. Your presentation and marketing tactics will also have to adapt to these unique factors. But there is room for marketing, finance, management, procurement, advertising, and distribution specialists within any e-commerce venture.

Products and services are successfully traded over the Internet in increasing numbers. Customers use the Internet to comparison shop at their leisure, with exposure to a greater number of distributors.

Long-established companies have opened up a new marketing avenue through e-commerce, and new companies have sprung up to capitalize on online trading, where startup costs may be lower. Business-to-business (B2B) marketing, travel clearinghouses, publishers, investment firms, and insurance brokers are doing well, and are in need of qualified professionals.

E-Commerce Specialties

Online security training is also highly valued by many e-commerce companies, as transaction volumes and interactions increase and credit card fraud rises. Customer service is valued as well, and companies are looking beyond entry-level candidates to hire more skilled and personable employees. Technical support centers want employees who can solve more complex problems than those fielded at call centers handling reservations or billing. While hotel bookings follow a specific path and are easy to teach, tech support is a more complex function, so specialists will need more information, training, and the ability to do in-depth problem solving.

Want to launch your own ecommerce startup? As an entrepreneur, you'll use your self-discipline and determination to bring your vision to fruition. No two days will be the same, since you will likely be responsible for every aspect of your company, from client care to accounting.

E-Commerce Certification, Licensure and Associations

The Institute of Certified E-Commerce Consultants offers certification in the field. If you're interested in making broader professional contacts, marketing groups can provide you with networking opportunities and marketing designations that could certainly come in handy as your career progresses. If you are running your own e-commerce company, you may require a business license according to your local regulations.

Return to the top

Pursue your E-Commerce Major today…

Refine School Matches
Hide filters
  • SUBJECT Clear All

  • DEGREE

    See More

  • PROGRAM TYPE

  • START TIME

    LOCATION
    Please enter valid US or Canada Zip.

Searching Searching ...

Prefer exploring options talking to our staff?
Call toll free now: 1.855.330.6938
Matching School Ads
1 Program(s) Found
ABCO Technology , Los Angeles
  • An accredited computer training academy preparing students to enter the IT industry as Network Engineers, Software Engineers, Web Apps Developer, Website Designers, Programmers, Database Administrators since 2000.
  • Holds A+ certification from CompTIA.
  • Located in Los Angeles, approximately 10 minutes away from LAX.
  • Flexible class schedules offered during day times, evenings and weekends.
  • Helping students start a career in technology within 3 - 9 months.
  • Educates with the mission to serve the needs of the local community and graduates by matching opportunities to skills.
  • Military friendly school.
Show more [+]
  • Financial Aid
3 Program(s) Found
  • Offers several scholarship opportunities for students who qualify.
  • Laptop computers are issued to each student at the beginning of their program.
  • Provides programs in health care, business, information technology, and graphic arts.
  • Respiratory Therapy program is accredited by the Commission on Accreditation for Respiratory Care (CoARC).
  • Accredited by the Accrediting Commission of Career Schools and Colleges (ACCSC).

Our family of non-profit colleges admits students of any race, color, and national or ethnic origin.

Show more [+]
  • Accredited
  • Accelerated Programs
  • Financial Aid
1 Program(s) Found
  • Has students attend one four-week class at a time and take their final exam before moving on to their next class.
  • Offers 24/7 online tech support, with a typical response time of 4 hours or less.
  • Has online help centers that offer assistance with writing, statistics, medical assisting, and more.
  • Provides job placement assistance to all its students and alumni.
  • Researches trends for growing fields to tailor a more effective curriculum.
Show more [+]
Good for Working Adults
  • Accredited
  • Online Courses
  • Flexible Scheduling
  • Financial Aid
5 Program(s) Found
  • Ranked among top Regional Universities in the South by U.S. News and World Report in 2015.
  • Ranked 37th among the Best Colleges for Veterans by U.S. News and World Report in 2015.
  • Stands as the largest private, nonprofit university in the nation with 100,000+ students.
  • Offers over 230 programs online, from the certificate to the doctoral level.
  • Has a student-faculty ratio of 25:1, and 42.3% of its classes have fewer than 20 students.
Show more [+]
  • Accredited
  • Online Courses
  • Financial Aid
  • Transferable Credits
2 Program(s) Found
  • Many programs require externships, allowing students to gain real-world experience.
  • Approved A+ rating from the Better Business Bureau (BBB) since 1984.
  • Offers 22 accelerated, career-focused program options including business administration, medical assisting, and more.
  • Regionally accredited by the Western Association of Schools and Colleges (WASC).
  • 11 campuses across California, with an online division as well.
Show more [+]
  • Financial Aid
3 Program(s) Found
  • Ranked among the Best Grad Schools for Physician Assistants in 2015 by U.S. News and World Report.
  • Dedicated to delivering quality education and personalized attention to students since 1899.
  • Provides a range of campus experiences and services online including advising, tutoring, student community, and career services.
  • Offers counseling services and a 24/7 crisis hotline to students at no extra charge.
  • Gives students and alumni access to career assistants who help with resumes, cover letters, job hunting, and more.
Show more [+]
Good for Working Adults
  • Online Courses
  • Flexible Scheduling
  • Financial Aid
  • Transferable Credits
1 Program(s) Found

Iowa Wesleyan University is a transformational learning community whose passion is to educate, empower and inspire students to lead meaningful lives and careers.

Learning in Community: An Academic Vision

The story of Iowa Wesleyan University is a story of community; its founding, an act of community; its long history, an affirmation of community. Its defining vision draws on a community of memory even as it forges a dynamic future.

  • Online Courses