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• What is Executive Education?
• What are the benefits of Executive Education?
• - For Employers
• - For Individuals
• What are the Costs?
• Executive Education Statistics

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Custom-Designed Executive Education Programs

Business organizations have specific goals in mind when they opt for continuing education for their executives, and an open-enrollment program of standard classes, however well-crafted, may not meet a specific objective. For example, a software company might want its management executives in technical or sales divisions to be more conversant with the financial forecasting, tax considerations, and budgeting procedures pertinent to their industry. A custom-designed executive education program could be created to fulfill all of these needs.

Custom professional development programs involve assessment of the company's needs, the creation of coursework geared to address real-life challenges, presentation of the program, and a follow-up evaluation of its effectiveness. Executive education programs generally provide additional resources after class, so professionals can successfully assimilate what they learned into their daily work. Custom executive education programs run anywhere from two days to many weeks or even months, depending on the objectives of the company.

Typical Executive MBA (EMBA) students in the US are in their early thirties and have six to 10 years of working experience. Their employers are gravitating toward targeted, goal-oriented programs created for specific organizations, and the demand for these programs is growing rapidly. Duke University's corporate education division recently reported a 25% annual growth rate for custom-designed courses.

Executives are very goal-oriented, and to be successful in business, continuing education is becoming the norm. Merrill Lynch created a professional development program for its young executives as a retention strategy, as many had been leaving to pursue MBAs. The program not only increased retention but improved performance. Many other companies have found success through custom-designed executive education, and more are likely to follow.

Program Descriptions