Boise, Idaho and its less populated neighbors are located in the "Treasure Valley." The area is growing by leaps and bounds due to a rising job market and the area's moderate climate. As of 2003, Boise had a population of 190,117 and was followed in size by Nampa and Meridian, with populations of 64,269 and 41,127 respectively. The Treasure Valley region has an overall population of over 400,000. Visitors will enjoy a vast array of outdoor recreational activities, and should visit the World Center for Birds of Prey.
In 2004, the Treasure Valley posted an average personal income of $30,545. According to the U.S. Department of Commerce's Bureau of Economic Analysis, the average Boise, Idaho resident earns 8% less than the average American. The average income has grown by 9.5% over the past 35 years, which is about 27% higher than the national average.
Boise's main employers include two mainstays of a booming technology industry and an agricultural company:
- Micron Technology
- Hewlett Packard
Simplot supplies potatoes to McDonald's, hearkening back to Boise's agricultural roots.
Two other sectors offer potential employment in the Boise area:
- The technology sector in Boise is growing rapidly and is one of the reasons that the job market here is so favorable.
- Following the job market, the real estate industry in Boise is thriving.
For more information on colleges and universities in Idaho, explore our Idaho state page.